Marks of Excellence Per Mollerup. Some copies are borrowable (digitized from library scans).Marks of excellence : the history and taxonomy of trademarks
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Published originally in a different technological landscape, one might assume Marks of Excellence would feel dated. However, the opposite is true. Because Mollerup focuses on cognitive psychology and semiotics rather than specific printing techniques or software trends, the content remains timeless. Guide to Accessing Marks of Excellence Legally 1
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